HESSED CONSULTORES
THE CHALLENGE
The challenge was to help Hessed Consultores formalize their business as they transitioned from a personal brand to an agency, with the goal of attracting larger clients and strengthening their presence in the tax consulting sector. It was essential to convey professionalism and trust while preserving the humanity and approachability that define the essence of the brand.
OUR APPROACH
Developing the Hessed Consultores logo was a process filled with passion and purpose. Every line, color choice, and shape was carefully designed to convey not only professionalism in the financial field but also the humanity that represents the core of the brand. We wanted the positive impact Hessed can have on people's lives to be felt at first glance. This logo not only identifies a company but also symbolizes a vision: to guide, support, and transform with empathy and commitment, reflecting the transition from a personal brand to a fully established professional agency.
